Tata Strategic studied the business environment and identified opportunities in the BPO space. Based on this, a business plan for setting up an independent BPO outfit catering to captive and third party requirements, was developed. Target segments and offerings were identified and the business model enabled competitive pricing and quality service. Additionally, operating strategies were formulated and a detailed project plan drawn up.
The new venture launched operations as per schedule. It is projected to be one of the largest BPO firms of its kind in India in the coming years.


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