tsmg

Tata Strategic was engaged by a consortium of a leading financial institution and a strategic investor to conceptualise and prepare business plan for a FTWZ (a relatively new concept in logistics infrastructure) in India. Tata Strategic identified favourable user industry segments along with suitable service-mix based on location and positioning aspects. The activity-mix was planned considering unique warehousing requirements and value added services for each of the prioritised industry segments. The project covered extensive analysis of commodity trade and EXIM traffic through gateway ports (sea ports / airports) for key industrial clusters in India. The business planning exercise also involved preparation of project financials and formulation of marketing strategy for competitive positioning of the proposed FTWZ in India.